A new smart home treadmill jointly developed by Taiwan-headquartered Johnson Health Tech and Huawei has made its global debut at the sixth China International Import Expo.

The treadmill, combining sports and digitalization, comes with an array of workout programs and an integrated "coach" to provide users with personalized fitness guidance. It is also compatible with the entire smart home ecosystem, providing users with a seamless connected experience. Moreover, it can be integrated with Huawei’s Harmony operating system, allowing users to easily track and monitor their workout data.

At last year's CIIE, Johnson Health Tech gained tremendous success with the launch of the TX-1 treadmill. Orders started pouring in when the treadmill was showcased at the expo. The company signed several cooperative agreements worth over 500 million yuan ($68.3 million) during the CIIE, and secured orders from the Japanese market after the exhibition.

Reflecting on the company’s success at the CIIE, Edward Lee, chief executive officer of Johnson Health Tech in the Chinese mainland, said: "We participated in the CIIE for the first time last year, and we never expected to sign so many orders. The results were truly fruitful."

Lee believes that users nowadays are more interested in intelligent fitness equipment, easy use, and the abundance of online content. He sees the combination of "sports + digitalization" as the future trend.

Benefiting from the "spillover effect" of the CIIE, Johnson Health Tech's outstanding technology and high-quality products have garnered attention from various sectors, leading to cross-industry collaborations. In July of this year, it signed a partnership agreement with Huawei to develop smart home treadmills. Within a few months, the joint effort brought forth a new product.

Lee said that as China's national fitness strategy is gaining momentum, the domestic demand for sports consumption is growing rapidly. The CIIE provides a stage for new products to shine in front of consumers, he added.

"The CIIE has high consumer attention and strong purchasing enthusiasm from buyers, making it the most cost-effective and practical choice for market expansion of new products," Lee said. Johnson Health Tech looks forward to meeting new friends at this year’s CIIE, expanding its horizons, and seizing the great opportunities in the Chinese market, thereby making its products more popular, he added.

By Cao Desheng

Liu Cong from chinadaily.com.cn contributed to this story.