Jilin Province Changchun Haoyue Islamic Meat Co., Ltd is a joint-stock private company with beef cattle deep-processing as the leading industry. It locates at the west of Changchun City with a total asset of RMB nine billion; Haoyue is a leading corporation of state level in the industry of modern agriculture and one of the pillar corporations in the industry of agriculture products’ processing in Jilin province.

Haoyue was established in August 1998, put into operation in January 2000, and there are 5,500 employees. For years, while focusing on its core business, Haoyue has taken advantages of national policies, geographical location of Jilin Province and Islamic feature, deepened the notion of cycling economy, implemented industrial integrated strategy and diversified development, as a result, Haoyue has formed six main industries including animal husbandry, food processing, feed processing, leather processing, grand health and manufacturing of organic fertilizer and 12 associated ecological agricultural industry clusters including stock breeding, embryo transplantation, beef cattle feeding, feed processing, slaughtering and processing, cooked food processing, leather processing, health product processing, manufacturing and processing of organic fertilizer, market circulation, vocational education and tourism. The current annual production capacity of Haoyue Group is: slaughtering 1,000,000 cattle, 2,000,000 sheep, producing 100,000 tons of cooked food, processing 600,000 tons of feed, manufacturing 1,200 tons of biochemical products, 200 million capsules of health products and processing 500,000 pieces of hides. 

Haoyue sees quality as the company’s life and adheres to the quality concept of “99+1=0”, strictly monitors the quality through the entire process “From Farm to Dining Table” from all aspects of cattle breed, animal breeding and feed, beef cattle quarantine, manufacturing and processing, and cold chain throughout transportation. This has allowed the company to pass attestations of ISO9001 quality management system, ISO14001 environmental management system and ISO22000 food safety management system since the year of 2000 and gain the import AP from Saudi Arabia, Jordan, Egypt, UAE, Malaysia and Russia and many other countries. In July, 2003, the company has gained attestation of HACCP international food quality control system in domestic beef cattle industry. The company is the first in the industry to adopt colloidal gold test card to detect the prohibited drugs so as to ensure the food safety. In January, 2008, the version of “Fresh and Frozen Trimmed Beef Cuts” and “Fresh and Frozen Bovine Fourquarter” based on Haoyue’s Trimming standard were upgraded as the state standard, realizing goal of "first-class enterprise outputting standard". This played a positive role in regulating the trimming standard of domestic beef cattle and ensuring the quality of the products. 

Haoyue depends on the product quality and brand advantage to expand the sales network actively. Based on the Northeast China, Haoyue has formed a domestic marketing network including Beijing-Tianjin-Tangshan region, Yangtze River delta and Pearl River delta. In the international market, three major market patterns have been formed: Middle-east market with UAE as the center, Southeast Asia market with Malaysia as the center and East Europe market with Russia as the center. As our products are exporting to around 20 countries and regions, Haoyue has become the well-known company in the beef cattle processing industry in China even in Asia, and it is also the renown exporting base of quality beef in China. 

Based on its solid foundation, Haoyue plans the great development of modern agriculture by industrialized thought. In addition to assuring the sustainable development of the corporation itself, Haoyue leads millions of farmers to advance on the industrialized road, therefore, Haoyue has made a great contribution to promoting the agricultural industry’s restructuring, agricultural economy’s development and increasing farmers’ income, solving problems associated with “agriculture, countryside and farmers” and building socialist new countryside in China. 

At present, Haoyue is prominent in five aspects of the industry in China which involve production scale, brand influence, earning foreign currency through export, development potential and driving social benefits. 

Directed by the pioneer spirit of “managing with innovation and always striving to be No.1”, Haoyue insists on the positioning of “Green and Recycling” with “serving the country by industry, making contributions to the society and improving the life quality of human beings” as the mission, holds the value of “integrity, self-improvement, responsibility, win-win” and strives for the great vision of “making Haoyue the flagship of our country in the cattle and sheep industry in the world.