In Soc Trang, there is famous sweet cake, handmade from a traditional craft village nearly a hundred year old associated with the place name Vung Thom. It is called "Pia Cake of Vung Thom". My Hiep Thanh is one of the first pia cake factories in Vung Thom craft village. The bakery has been run 70 years and is now developed by the third generation of the family into Duy Tan Food processing company