A foreigner listens to an introduction about Quanyangquan bottled water during the fifth CIIE. [Photo/CIIE Bureau]

Quanyangquan is a natural mineral water brand which offers products that are sourced from pristine springs in Changbai Mountain in Northeast China's Jilin province. Due to the area's distinctive climate and environment, the water has an exceptional quality that wowed many participants of the fifth China International Import Expo.

As the official drinking water supplier for both the fifth and sixth CIIE, Jilin Quanyangquan Co Ltd has set higher standards for its products. "This is an excellent opportunity to showcase and promote our products. We greatly value this privilege and hope to gain wider consumer recognition through the expo," said Huang Shuo, the company's general manager.

The influence of the CIIE is "inestimable", said Huang. To commemorate the fifth anniversary of the CIIE last November, Quanyangquan created special edition glass bottles containing non-carbonated soda water. The product received widespread acclaim, with many CIIE memorabilia collectors visiting Jilin province's booth just to purchase it.

During the expo, the company also had the opportunity to connect with numerous exhibitors and buyers who provided feedback on product experiences and pricing. These interactions with industry professionals have helped Quanyangquan optimize its products and enhance future development planning. Additionally, the company has struck up strategic collaborations with major clients like CP Group and Hema Fresh.

Participation in the CIIE has also increased Quanyangquan's international exposure as the company has received invitations from several high-level overseas exhibitions. According to Huang, the company plans to participate in the 2023 Chile-China Investment and Commerce Expo and the 11th Mexico-China Invest and Trade Expo.

Quanyangquan has been actively promoting technological innovation since the end of last year. It has set up new production lines and developed more than 20 high-end custom products, as well as launched a project to produce 200,000 metric tons of carbonated mineral water from a spring in Changbai Mountain.

By Zhao Luyang