EDITOR'S NOTE: Members of the fourth CIIE Enterprise Alliance shared their insights into the opportunities brought by CIIE and explored ways to support the establishment of China's new development pattern at a conference held in Shanghai on March 10. This series of stories shows some highlights of their speeches at the conference.

BSH, one of the world's leading manufacturers of home appliances, will attend the fourth edition of the China International Import Expo and help the trade fair in implementing China's dual circulation strategy.

The company will expand its exhibition area at this year's expo and release a number of new products for the first time.

BSH has participated in the expo since the inaugural edition in 2018. Throughout the years, the company has introduced a variety of technologies and solutions to China through the trade fair. These exhibits have turned out to be popular among Chinese customers, and have in turn upgraded the country's domestic consumption.

In addition, every new product category will bring huge market opportunities, boost innovation in its sector, as well as improve customers' living standards.

By attending the CIIE, BSH has won over many new customers and gained new insights through their feedback, as well as bolstered its presence in the Chinese market.

China's dual circulation development pattern, which focuses on boosting domestic consumption to ensure the smooth flow of internal circulation as well as further opening up to the world, is significant in enhancing the nation's economic resilience. The CIIE sits at the meeting point of dual circulation as it has greatly unleashed China's market potential while facilitating international business exchanges.

By Zhao Luyang