Events
Chinese Time-honored Brands
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Theme: "Century-old Brands. Inherited for Generations".
Exhibition area: NECC East Footpath.
Exhibition Content: The local commercial departments selected the Chinese Time-honored Brands and local time-honored products with market potential, participated in the display of traditional skills and the promotion of time-honored brands, and highlighted the historical context and inheritance and development of China's time-honored brands. Chinese and international consumers were attracted by it and they felt the cultural charm of time-honored brands. In this way, the competitiveness of time-honored enterprises and brands was enhanced.
Fujian Province
Taking "Horse Head Wall", the architectural characteristics of Fuzhou`s Three Lanes and Seven Alleys, the exhibition hall recreated the layout of Three Lanes and Seven Alleys and used the pagodas of the lanes and alleys throughout the exhibition area.
Beijing
With Chinese fashion trends as the overall design style, pop culture and classic culture were mixed.
Shanxi Province
Inspired by the staggered design of LED screens, the exhibition hall showed the endless rushing of the Yellow River and the rolling of the Taihang Mountains, thus abandoning the use of the wooden structure as the facade.