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CIIE Spotlight丨CIIE-LIFESTYLE: Join Jinbao for Sports Fun! Release date: 2025-11-02    Source:China International Import Expo Bureau

The 8th China International Import Expo (CIIE) will take place from November 5 to 10, drawing global attention once more to the Four-Leaf Clover (CIIE venue). In addition to a dazzling array of imported products, the 8th CIIE will feature a special highlight in the Consumer Goods Exhibition Area—the Sports Interactive Experience Zone!

The 8th CIIE actively responds to emerging consumer trends, such as the "Ice and Snow Economy," and supports the implementation of the "Year of Weight Management" initiative. A Sports Interactive Experience Zone will be set up in the Sports and Outdoors Special Section of Hall 6.2, sponsored by Bank of Communications. This zone will include a Sports Interaction Area and an Ice and Snow Experience Area, with facilities for basketball, soccer, table tennis, VR skiing, simulated ice hockey and curling, etc. Nike, one of the exhibitors, will hold interactive basketball and soccer activities from November 6 to 10. We warmly invite you to visit the Sports Interactive Experience Zone and enjoy the excitement of sports!

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The 9th CIIE will be held in Shanghai from November 5 to 10, 2026. Overseas companies are welcome to register early to secure their "entry ticket." Interested overseas companies can submit their registration information on the CIIE official website (www.ciie.org) under Business Exhibition—Exhibitor Registration. Returning exhibitors may register directly by contacting CIIE staff.

For any inquiries, please contact us at exhibition@ciie.org

Notice to Readers

This document is published free of charge by the China International Import Expo Bureau (hereinafter the “CIIE Bureau”) for non-profit purposes. All information about exhibitors and their products or services is provided by the exhibitors themselves, who are solely responsible for its authenticity, accuracy, and legality. The CIIE Bureau is only responsible for collecting and publishing such information.

If you find any information that is false, inaccurate, or potentially in violation of the law while reading, please contact the CIIE Bureau promptly. We will, in accordance with relevant laws, notify the relevant parties to take corrective action.