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Media Snapshot of CIIE丨Arla sharpening its focus on innovation, nutrition, localization Release date： 2025-11-09 Source：chinadaily.com.cn
Arla Foods, the world's largest organic dairy producer, is sharpening its focus on innovation, premium nutrition, and localized product development as the company marks its eighth consecutive appearance at the China International Import Expo.
The Danish dairy cooperative unveiled Cocio coconut-flavored chocolate milk, Arla fresh cheese, herbs and spices, and Arla fresh cheese light plain, expanding its premium portfolio as Chinese consumers show increasing demand for high-quality, nutritious products.
"CIIE is not only a vital platform for global trade but also a strategic gateway that deepens our engagement with Chinese consumers and partners," said Harrison Cheng, vice-president and head of China at Arla Foods. "We remain confident in the long-term prospects of the Chinese market, where rising demand for high-quality nutrition presents significant growth opportunities."
Arla's infant nutrition segment has seen its Arla Baby & Me products perform robustly. Cross-border HMO (Human Milk Oligosaccharides) portfolio, led by its "5HMO Triple Self-Immune Formula," continues to perform strongly, while its organic A2 line is outpacing industry growth.
The company's Cocio chocolate milk products remain a consumer favorite due to their clean-label formula and caramelized flavor. The new coconut flavor, debuting globally at CIIE, reflects the company's strategy to tailor innovation to evolving Chinese tastes.
Its cheese business is also expanding, with upgraded flavors, refreshed packaging, and a focus on balancing indulgence and nutrition to meet shifting consumer preferences.
Arla said it will continue to use CIIE as a platform to showcase innovation, expand distribution, and invest in research and development in China.
"China represents a strategically important market within Arla's global growth agenda, particularly in early life nutrition," said Frede Juulsen, head of early life nutrition at Arla. "With strong R&D capabilities and a resilient supply chain, we're well-positioned to meet the evolving needs of Chinese families."
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